Last year Nextdoor.com put our a notice that they were having a contest in each category for neighborhood favorites. Thinking it would be good marketing for us, I put out a request to all of you to please vote for us. I had low expectations because we were up against the Raleigh Farmers Market, the biggest farmers market in North Carolina. But hey, you gotta try.
To my great honor, we won! We got a little sticker and a little letter from Nextdoor and we were listed on a page on their website that I could only find with the link they sent me. But hey, we won and now I can make some hay with that. I can do some marketing, maybe make a sign. Who knows what?
And then I got busy. The letter is on my desk. I need to make a sign, still. All these things were on the “to do” list but I never could get around to them. Marketing is being proactive, and I’m always working on the reactive stuff, like paying taxes, doing payroll, getting a cow to the processor, etc.
So fast forward a few weeks ago. Spork and I are working frantically to try to get the plane finished and I get a note from Nextdoor.
“Hey, great news, we are having our neighborhood favorite contest again. Make sure you do everything you can to get promoted.”
Ugh. I’ve barely eaten or slept. I don’t have time to even put the word out. I guess we’ll just have to miss the contest this year and I’ll try again next year.
Imagine my surprise when I received this in my email.
“It’s official – you’re a winner and neighbors love you! Only 1% of all businesses are voted as a Nextdoor Neighborhood Favorite, and Ninja Cow Farms is one of them!”
Last year I felt like I’d stuffed the ballot box and had my mom vote for me several times. Yes I only communicated it out to our normal mail list but we have a lot of folks on our mail list and they are all very kind to us.
This year, you guys pulled through for us WITHOUT me stuffing the box. That is so cool. AND somebody took our dinky little road sign so now I HAVE to get a new sign. Plus I have a NC voluntary ag district sign I need to put up. Plus they are holding something for me already at the sign shop. And lastly, I need to put Nextdoor.com neighborhood favorite 2018 AND 2019 on a sign! Looks like I need to get my but over to the sign shop and get something ordered.
Thank you everyone for voting for us. It means a lot.